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Our minty fresh perspective on marketing, social media, small businesses & health and wellness.

Modern Mamas Hustle! Three Ways To Have More Work Life Balance
I have been getting this question a lot lately, “How do you do it all?” I’m humbled that people think I’m doing an OK job of juggling a few businesses and caring for my husband, myself, and daughter. I’ll share a few tips that work for me, but keep in mind...
Marketing Statistics to Warm You Up this Winter
After an unusually warm holiday season here in the Northeast, it’s safe to say that winter has officially hit. Not only is the average temperature below freezing, but the region is expecting some pretty harsh snowstorms in the weeks to come. It doesn’t matter where...Three Major Marketing Takeaways from CES 2016
The annual Consumer Electronics Show (CES) is largely considered the be-all and end-all for technological innovation. This year’s event certainly didn’t disappoint, showcasing everything from hybrid hoverboard-robots to autopilot drones. In addition to the highly...
Who Needs the Powerball? How Small Businesses Can Really Win Big
Let us take a wild guess that you didn’t win the $1.6 billion Powerball jackpot last month. It’s okay, you can join the rest of us who had the nearly nonexistent chance of winning the largest prize in U.S. lottery history. It’s always fun to take a shot in the dark in...
2016: The Year You Will Crush Your Marketing New Year’s Goals
About a month has passed since we counted down to 2016. Crazy, isn’t it? Perhaps crazier is the fact that, statistically, about 25 percent of people who make a New Year’s resolution can’t even stick to it for one week. Additional research shows that figure climbing to...
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