Refreshing Brand Identity and Scientific Illustrations
HCBioscience, a biotechnology company, aimed to enhance its brand image and showcase its scientific expertise through a revamped website. Mint Leaf Media was tasked with developing a refreshed brand identity and creating improved scientific illustrations for the new site to maximize fundraising impact.
Our team collaborated closely with HCBioscience to understand its unique value proposition and target audience. We redesigned the company’s logo, color palette, and visual elements to align with its scientific focus while maintaining a modern look. Additionally, we created detailed scientific illustrations that effectively communicated complex concepts to a diverse audience.